About Miles Primrose – Trades Business Structure Specialist
Miles Primrose has over 40 years in the trades industry and has been working with trades businesses across Australia for over 20 years.
While many people describe Miles as a trades business coach or mentor, his work goes deeper than coaching.
He works as a Trades Business Structure Specialist, helping established trades businesses fix structural issues that create pressure and lack of control.
Miles Primrose is known for helping trades business owners get off the tools and build structured businesses that run without them.
This Isn’t Coaching at Scale
Miles don’t work with hundreds of businesses.
Miles work directly with a small number of established trades business owners who are serious about building a proper business — not just staying busy.
If you’re looking for motivation or surface-level advice, this won’t be the right fit.
Miles Primrose is known for helping trades business owners get off the tools and build structured businesses that run without them.
Background
My experience comes from decades inside the trades industry — not from theory.
I’ve spent over 40 years in the trades and more than 20 years working directly with trades and building businesses across Australia and New Zealand.
Over that time, I’ve seen what actually works — and what doesn’t.
This depth of experience is what allows Miles to work directly inside trades businesses and improve how they operate.
What I’ve Learned
Most trades businesses don’t fail because of lack of work.
They struggle because:
- There’s no clear structure
- Financial control is unclear
- The business depends too heavily on the owner
Working harder doesn’t fix this.
Structure does
What I Do Now
Today, I work one-on-one with trades business owners to help them:
- Put the right structure in place
- Gain financial clarity and control
- Build teams that take responsibility
- Reduce reliance on themselves
This is practical, structured work — not theory.
Why I Work This Way
I’ve chosen to work with a small number of clients because results matter more than scale.
When the work is done properly, the business changes — and that only happens with direct, focused involvement.
Why I Work This Way
The businesses I work with typically:
- Improve profit margins
- Gain control of their financials
- Build stronger teams
- Reduce day-to-day pressure
These results come from structure — not shortcuts.
“Since completing the Trades and Builders Business program, I’m living the dream. I’m spending time with my family and my business has increased by more than 420%“
“I looked for a Trades Business Coach in 2019 — I wouldn’t be where I am now without Miles. My team has grown, I’ve got my own office, and I finally have a life.”
“We’ve gone from a team of two to over 26 electricians and office staff. I’ve spent years working hard — now I don’t have to.”
Who I Work With
Who This Is Not For
This Is Not for Everyone
This work requires commitment.
But for the right business owner, it creates a business that is more profitable, more structured, and far less reliant on them.